It's sometimes hard to describe what a good bike is, especially in a world full of brands. To us a good bike is one that makes you smile when you ride it, has function and form and is the one you go to in the shed time and time again. That's what Genesis bikes are to us. British designed, full of meticulous detail and a pleasure to ride.

Different models of Genesis frames have evolved with the materials that are used to make them, so whether your preference is steel, aluminium, titanium or carbon there is a bike to suit you and your type of riding. 2020 models available now in store.